Pro-life TV Campaign Reduces Abortions, Helps Pregnant Women
A pro-life television campaign aimed at helping women find practical help and solutions is getting proven results. It has helped reduce the number of abortions and prompted thousands of women in cities across the nation to head to a crisis pregnancy center for assistance.
VirtueMedia, an Arizona based nonprofit, is the brainchild of media veteran Tom Peterson. The group launched a major television campaign in eight cities during Fall 2005 and January 2006.
The ads, run in cities such as Indianapolis, Los Angeles, and Atlanta, feature women from a variety of backgrounds discussing their fears about an unplanned pregnancy. They direct women to the 1-800-395-HELP phone number, which connects the caller to Option Line, a telephone counseling service run by Care Net and Heartbeat International. [More]
VirtueMedia, an Arizona based nonprofit, is the brainchild of media veteran Tom Peterson. The group launched a major television campaign in eight cities during Fall 2005 and January 2006.
The ads, run in cities such as Indianapolis, Los Angeles, and Atlanta, feature women from a variety of backgrounds discussing their fears about an unplanned pregnancy. They direct women to the 1-800-395-HELP phone number, which connects the caller to Option Line, a telephone counseling service run by Care Net and Heartbeat International. [More]
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